These fellas below work at brothers and sisters. But don’t let that put you off.
Brothers and sisters was asked to redesign the kit for the Sky+HD British Cycling trade team, and this wonderful piece of lycra was recently unveiled at the Manchester Velodrome during the UCI World Track Cup. This was our first major piece of design work with British Cycling but we have various new projects lined up with them in the coming months.
Tom and Olly – short one and curly one in the pic – were responsible for this design overhaul and look dead happy about their kit being unveiled on a real, live human-being. You can see the kit in all its glory over in the WORK section of the site.
If you can’t read it – and to be fair, we can’t - our Sky+HD ‘fragments’ campaign is the most recalled ad on TV at the moment, according to Marketing Magazine’s AdWatch feature. A pretty amazing achievement when you see who’s below us on the list. So, there we are, in like a bullet at number 1. Up three places from last week’s four. That’s DJ speak, in case you were wondering.
We thought we’d save you the horror of dealing with yet another terrible Bond pun. Licence to Thrill. 00Heaven. Repeat to fade. In the meantime, below is our latest missive for The Sun. We decamped to sunny Romania where we gathered a cast of hundreds to create this TV promotion for the exclusive Quantum Of Solace MP3 player. The brief was to tap into the spirit of The Sun reader while keeping the excitement and anticipation of this cinematic event. Listen carefully and you can hear the brothers and sisters choral society adding backing vocals to the Bond theme. Low in the mix, mind you. For everyone’s safety.
