Tuesday, July 26, 2011

Are we nearly there yet?

How many times have your little sprogs uttered that phrase from the back seats? Probably nearly as many times as they shout “I’m bored”. Well, they shall utter it no more. Because I saw this great little app from Toyota’s in-house mobile development team the other day and it solves both those quandaries. The app lets kids drive along the same route you are travelling using GPS both predicting the turns ahead as well as integrating real world objects that can be collected for points. But the brilliant thing about this, other than keeping the kids quiet, is the gamification of a very ordinary and very necessary everyday activity. This app enhances a real life experience. Wouldn’t it be great if we could gamify other necessary daily activities, like washing up or dusting?

posted by Big Brother at 4:22 pm